Monday, August 21, 2006
Most Critical Skill Online
I am always looking for ways to improve on my copywriting skill. This is a critical skill one should pick up if you are serious about making money online. I used to be put off by anything related to do with copywriting simply because I have the misconception that I need to be able to write well which is only half the story to copywriting.
Copywriting is really about conveying a message in a way anyone can understand and would cause them to take action as a result of reading what you wrote. Unless you have been trained for years and have been constantly practising your copywriting skill, you will find yourself struggling initially.
But thankfully I have a better suggestion for all of you reading this, instead of focusing on copywriting, think Preselling instead. Preselling is easy for most people especially if you have a problem with selling. SOme folks are too shy, some just lack the confidence to sell. But with preselling, almost anyone can tell a good story and that's essentially what preselling is about. Providing useful information on a product or a service. If you are looking to improve on this, buy this book called, Make Your Content Presell. It's $9.95 and I guarantee your online business will improve by leaps and bound if you begin to implement the steps the book recommend when building your website.
Copywriting is really about conveying a message in a way anyone can understand and would cause them to take action as a result of reading what you wrote. Unless you have been trained for years and have been constantly practising your copywriting skill, you will find yourself struggling initially.
But thankfully I have a better suggestion for all of you reading this, instead of focusing on copywriting, think Preselling instead. Preselling is easy for most people especially if you have a problem with selling. SOme folks are too shy, some just lack the confidence to sell. But with preselling, almost anyone can tell a good story and that's essentially what preselling is about. Providing useful information on a product or a service. If you are looking to improve on this, buy this book called, Make Your Content Presell. It's $9.95 and I guarantee your online business will improve by leaps and bound if you begin to implement the steps the book recommend when building your website.